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Paramount+ - Yellowjackets - Series 2
Project type
Experiential & Social
Date
2023
Location
London
Role
Lead Project Manager
Project Involved:
- Ideation and creative concept development
- Physical implementation
- On-site management
- Project & Timeline Planning
- Client & Agency Management
- Landowner/Franchise Partner Management
- Supplier Management
- HSE & Risk Management
For the season 2 launch of Yellowjackets on Paramount+, helped bring the wild to the city with an interactive, life-size replica of the show's iconic wilderness hut. Fans stepped inside the eerie world of the series, surrounded by unsettling details and immersive set design with actual props from the series.
To elevate the experience, we served up twisted treats straight from the Yellowjackets universe, think cake pop ears and the unforgettable “I Want My Layer” cookie. Equal parts creepy and creative, the activation left audiences hungry for more.
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