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Ghostbusters - Waterloo

Location

London Waterloo

Role

Senior Project Manager

Project type

Experiential, DOOH & OOH

Project Involved:

- Ideation and creative concept development
- OOH & DOOH Intergration
- Physical implementation
- On-site management
- Project & Timeline Planning
- Client & Agency Management
- Landowner/Franchise Partner Management
- Supplier Management
- Risk Management

Date

2016

Credits

JCDecaux & Univeral Pictures

Unleashing a supernatural spectacle at London Waterloo with a giant, inflatable Stay Puft Marshmallow Man bursting through the station’s concourse roof. This unique installation, paired with fully branded digital screens and themed takaover, turned the commuter hub into a scene straight out of the film. The larger-than-life takeover delivered a perfect blend of nostalgia, humour, and blockbuster buzz—stopping Londoners in their tracks and bringing Ghostbusters' iconic chaos to life.

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